Have you considered setting up an ecommerce store? Does it make sense to have a website to sell online? What are the advantages of having an eCommerce site? Should you do it on your own, or should you get professional help – such as hiring a professional web designer to develop your eCommerce site?

Well, if you’re looking for an answer to these questions, you’ve come to the right place. This article seeks to inform you about the important stuff that you should know about before attempting to sell online. Read on, you may find a lot of the information quite interesting!

Why start an online store?

Well, if you already have a physical store or have worked in one, you’d be well aware of the disadvantages. One, as a shop owner you’ll have so many expensive such as the rent, having to provide for the salaries of the employees, utility bills and so on. An average high street store in Norwich is likely to have considerably high expenses per month. Nobody said it was easy!

But setting up a website to sell online from the Norwich area? The overheads would be a lot cheaper as you could either run the online business from your home or a small unit that would be a lot cheaper than a high street Norfolk shop.

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When you have a high street store, a majority of your customers are likely to be those who live within a radius of 5-10 miles from your store. So, the number of customers you may get is severely restricted. Not so with an ecommerce site. You’re likely to get orders from customers who’re hundreds of miles away – so you’re likely to have a much bigger customer base when you sell from a shop in  Norwich. Not just that, you could get regular orders from abroad as well – an online store would make your business truly international.

The other advantage is that it’s so easy to scale an online store. You can start small and if you find yourself getting a lot of orders, you could so easily expand your business, from selling just 2 or 3 items to selling dozens of items. There’s absolutely no limit to how many types of items you could sell in an online store. This is certainly impossible in a physical store, as you’d probably need to rent an extra floor or space.

Now that we are clear about the advantages of setting up an eCommerce Norwich site, let’s discuss how to get started with an online store, how to set it up. Well, here’s an important advice, don’t attempt to do it on your own, hire a web designer.

Why Hire a Norwich Web Designer for your eCommerce Site?

Setting up an online store to sell online should be done in the right way. No, you cannot simply design a website yourself by reading a couple of books on web design. You should hire a professional web designer for this purpose. This is so because, while it may cost you some money initially, once the website has been designed professionally, running it would be so simple and you would hardly need to spend much on its maintenance.

While there are out-of-the-box do-it-yourself packages available for setting up an online store, they are likely to be inadequate and may not allow you to design a truly professional looking online store. Besides, it’s such a waste of time attempting to design your site by yourself. Let a professional web designer take care of it.

For further information about selling online, why not call me on 01508 532528 or fill in my contact form. No obligation. Just come and have a coffee and a chat.

A professional web designer would not only make your online store look more attractive, he would make the site user friendly, and SEO compliant, so that it ranks higher on Google and other search engines. That’s why you should hire a Norfolk based professional web designer for your eCommerce web site.