A striking logo is your firm’s flag – a graphic representative of all that your firm stands for. Business cards, websites, social media sites, email signatures, letter heads, leaflets, vehicle livery, and signage … your logo appears in every element of every marketing campaign.
Consistency is the key factor in brand recognition. Besides a logo and associated colour scheme, photographs and text play an important part in conveying mood and atmosphere; my photographers and writers will add substance to an image that began as merely a concept.
Not only will text and images complement one another, but they will be consistent throughout the branding project and any subsequent marketing that Icarry out for your firm, asserting and reasserting its identity in the market place.